3 Digital Marketing Tips to Update Your Sales Process

by Betsy Chase

If you’re not using digital marketing in your sales process by now you’re already behind. Roughly 90% of top performing salespeople use social selling to set goals and meet objectives. And with the seemingly endless addition of new profiles to...

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Filed under: Sales

CRM Can Save Time & Increase Sales

by James Stoneham

Sales managers have to consider two main questions when making any decision for their business. The first is how can they save time. How can sales managers find new ways to innovate the process by which they reach, communicate with, and build...

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Filed under: CRM, Best Practice, Sales

Rental Continues Its Rise

by Tracy Goodman

Experts have recently predicted that dealers can expect even larger increases in revenue across the board then previously forecasted! The American Rental Association (ARA) posits that their latest five-year review points to a high likelihood of...

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Filed under: Industry Insights

Six tips for selling while you service

by James Stoneham

Interested in learning how to make more money without changing anything how and what you service? Try selling while You service. One business owner who successfully applied this strategy in practical ways reportedly saw an increase of over...

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Filed under: Service Manager, Precision Farming, Best Practice, Service Department

Stop Losing Sales to Amazon & Other Online Vendors

by Betsy Chase

The Outdoor Power Equipment industry has been taken over by a formidable opponent: Amazon. The all-encompassing online marketplace has earned an estimated $2 billion in U.S. sales, causing even loyal, long term clients to consider switching over.

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Filed under: Insider, Best Practice

Increasing Sales by Using BMS for Marketing

by Betsy Chase

One of the biggest mistakes most businesses make is neglecting to use data that is readily available to them. It’s such a large issue that research companies report 74% of marketers and business owners have no idea how their efforts are impacting...

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Filed under: Business Management System

Handy Checklist to Help Service Managers

by James Stoneham

Happy customers equal successful businesses. Here are some ideas, tips, and suggestions for how to keep a smile on every client’s face:

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Filed under: Service Manager, Best Practice, Service Department

The Importance of Benchmarking

by Betsy Chase

Business owners are rapidly catching on the to the fact that data is the key to success in today’s rental market. The process of assessing past, present, and future positioning requires facts specific to your unique history. Without this...

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Filed under: Business Management System, Best Practice

Do You Have the Right Tools to Stay Competitive?

by James Stoneham

The emergence of Digital and Advanced Analytics is enabling Dealers and Distributors across sectors to drive improved performance,” says McKinsey & Company Senior Partner Srikant Inampudi. “It is also creating disruption and the emergence of new...

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Filed under: CRM, Business Management System, Best Practice

Managing Growth and Cash Flow Successfully

by Tracy Goodman

In their new book, Budgeting for Profit and Cash, frequent Rental Show speakers Steve Abercrombie and Barbara Nuss, CPA write, “Many growing and profitable rental businesses have failed because there wasn’t enough cash to pay the bills”. Are you...

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Filed under: Data, Best Practice

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